Little Thing is the sweetest wine bar on Beacon Hill in Seattle, WA. When owner Dylan Joffe approached me to collaborate on creating branding for her dream project, it was an instant yes.
Infused with elements of the PNW and hand-written notes, everything from merchandise to the monthly wine club zine celebrate Little Thing’s stronghold as your favorite neighborhood wine bar.
Branding for The Pastry Project’s daily pastry window is inspired by a French pâtisserie crossed with the old Seattle charm of Pioneer Square.
A loopy script is reminiscent of icing atop crisp puff pastry, with a color palette that feels like a hot coffee and pastry on a cool Seattle morning.
Full branding for Cookshelf—an app that helps you organize your cookbook collection.
This work brings together the open-ended excitement of cooking a new recipe. Colors from across the food rainbow mix together with bold silhouettes of ingredients and tools.
